WLDKAT Skincare

Art Direction — Lauren Beck / Brand/Copy — Amanda Rodriguez

Joined the clean-beauty startup in its early days, where I collaborated closely with the Founder, Art Director, and Brand Manager on projects spanning brand identity, package design, digital design, and presentation design. Honed my skills while gaining insights into running a small business through a pandemic.

Package Design

Merch

Adaptogen Eye Gel Launch

Package Design

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Instagram AR Face Filter: Design and Development

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Email Marketing Design

EyeGel_intro.gif
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Ultra-Hydrating Sleep Mask

Package Design

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Pre-Launch Assets: Email and Instagram Stories

Pre-Launch Buzz: Sampling to top 50 customers

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Digital Campaign

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Brand Guidelines

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Photostyling

Supported Creative Director + CEO in concepting, photostyling, and creative direction.